Agencies
Your clients judge you on the conversations they had, not the leads you delivered. We cover the gap between the two, under your brand.
The problem nobody wants to own
You're both right. The leads arrived. They just died between the form and the phone, in a zone nobody owns: you aren't staffed to call, and it isn't your job. Your client has their hands full running their business.
The lead waits, goes cold, and goes elsewhere. Then renewal comes around, and you're the one who takes the blame.
of clients who leave their agency cite delivery dissatisfaction, the top reason in 2026, up 14 points year over year. Agencies rank that reason seventh.
Focus Digital, Average Marketing Agency Churn Report, 2026
of B2B churn happens in the first 90 days, before the work has had time to show a single result.
GigRadar, 2026
of companies call a new lead back within five minutes. Your clients are in the other 93%.
Digital Marketing Agency Benchmarks, 2026
annual churn: retainers hold on more than twice as well as project work.
Focus Digital, 2026
The definition
Appointment setting means calling inbound leads back, qualifying them, and booking a meeting in the seller's calendar. White label means it's delivered under your brand: your clients see your name, not ours.
In practice, a real person calls each of your client's leads back in under five minutes, introduces themselves in your client's company name, qualifies against your client's criteria, and books the appointment during the call. Your client gets an appointment in their calendar and a report with your name on it.
It is not cold calling, a generic call center, an AI voice agent, or software your client has to learn.
Why agencies add it
When leads turn into appointments, the conversation changes. You're no longer defending a cost per lead, you're presenting meetings.
An agency that runs ads can be replaced. An agency that runs ads and handles lead follow-up is built into the client's operation.
The average digital agency ran about a 13% net margin in 2025, and it's trending down. Adding a service without adding salary is the most direct lever on that number. (Promethean Research, 2025)
You know how many leads you generate. You don't know how many were contacted, or how many led to a meeting. We measure that.
The process
Step 1
You pick a client, ideally the one whose leads cause you the most grief. We look at volume, lead source and offer.
Step 2
Their offer, qualification criteria, common objections, appointment slots. You fill the questionnaire out with your client, or you give us the information yourself. We don't speak to them: everything goes through you.
Step 3
Qualification script, lead source connection, calendar, follow-up sequences, text reminders, reporting under your brand. We test the flow before going live.
Step 4
Leads reach us live. A real person calls, qualifies, books. Your client sees appointments appearing in their calendar.
Step 5
Every week: leads received, contacted, qualified, disqualified with the reason, appointments booked, appointments held. Under your brand, ready to forward.
Step 6
One account at a time or several at once, at your pace.
White label
What they see
A call in their company's name, an appointment in their calendar, a confirmation text under their name, a report with your logo.
What they don't see
RyuCalls. Our setters introduce themselves in their company's name, with their script and their vocabulary. None of our tools carry our name on the client side.
What you tell them
Up to you. Some agencies present it as an internal team, others as a partner. We stay out of it: we have no contact with them.
Retention
of clients say they're unhappy with their agency's reporting.
Vendasta, first-party data
retention rise over 24 months for agencies that consistently deliver data-backed reporting.
Vendasta, first-party data
profit lift from a 5% gain in retention.
Bain & Company
The problem with the standard agency report is that it stops at the lead. Impressions, clicks, cost per lead: numbers your client can't translate into revenue.
What we add: contact rate, qualification rate, disqualification reasons, appointments booked, appointments held, per campaign. Your report goes from "80 leads generated" to "80 leads, 62 contacted, 31 qualified, 19 appointments held."
Same ad work, told all the way through.
Your economics
You pay a partner rate per account, plus a fee per held appointment. You bill your client at the price you set. The spread is yours.
No fixed cost: if an account stops, the cost stops. The partner rate is set so there's a real margin left on resale, and it steps down as you add accounts. We work it out on the call.
What we don't do: we don't charge per transferred lead, and we take no percentage of your clients' sales.
This is for you if
This isn't for you if
Responsibilities
We call, qualify and book. The rest is yours, and it's in the agreement.
And how you present the service.
At the price you set.
You warrant that the people whose details reach us provided them themselves, through a form or request.
On offer, pricing and availability: our agents repeat what they're given.
The meeting, the estimate, the sale.
On our side, we have no contact with your end clients and we commit not to solicit them (non-circumvention clause in the agreement). Everything about your accounts stays confidential.
The partner offer
Pick a client. We build everything, call their leads back for two weeks, and you look at their calendar together. If nothing changes, we stop there. If something changes, we talk about the other accounts.
Book my partner trialIncluded
Campaign setup, script and calendar
Human callback with an under-5-minute standard, 7 days a week, in your client's name
Full white label: RyuCalls stays invisible
Weekly reporting under your brand
Up to 6 attempts per lead
Non-circumvention clause
One point of contact, not a ticketing system
Frequently asked questions
Not from our side. Our setters call in your client's company name, with their script. Reports carry your brand. What you tell your clients is up to you.
You do, start to finish. We never speak to your end client: the brief and the reporting both go through you. They just see appointments appearing in their calendar.
No, and it's in the agreement: non-circumvention clause. We have no contact with them anyway. If one of them writes to us directly, we send them back to you.
No. We only call people who left their details with your client, through a form or a quote request. We don't buy lists and we don't cold call.
Any source that sends requests in real time: Facebook and Instagram forms, Google Ads, TikTok, the client's website, quote requests.
One, for the trial. Partner rates step down starting at two active accounts.
We look at it together. If an account doesn't have enough volume for the service to pay off for the end client, we'll tell you instead of taking it.
Yes. We give you a partner rate, you set your price.
Every campaign runs on its own script, built on that client's offer, criteria and common objections. The setter learns it before the first call. We don't put a generic script on an account.
English and French. Our setters speak excellent English: clear, professional, and easy to talk to on the phone.
We target 48 hours from receiving the completed questionnaire and calendar access.
A text goes out after the missed call, then a real person calls back, up to 6 attempts over several days at different hours. Every attempt is logged in the report.
No. The number of appointments depends on lead volume, lead quality, the end client's offer and their market. We stand behind the process, not the outcome.
It would be cheaper, that's true. But 64% of customers would rather companies didn't use AI for customer service (Gartner, survey of 5,728 consumers, 2024), and 73% prefer a human for complex or sensitive conversations (Qualtrics XM Institute, 2025), which describes the call before an appointment fairly well. If your client wants the floor price, an AI agent will serve them. If your accounts have higher tickets and conversations that need listening, the human case holds up.
Yes, and we share nothing between partners. If territorial exclusivity matters to you, let's discuss it on the call.
Next step
A 20-minute call to look at one of your accounts together and see what a fast callback would change. Two weeks of trial on that account, free.
Talk to a partner